About Us

Our founder, Alice, discovered that many of her friends in the United States were buying wigs online, and she was surprised to find that many of these wigs came from her hometown. She felt proud of her roots, but unfortunately, her friends often complained about the poor quality of the wigs they purchased. They were paying high prices but not receiving products worth the money. Alice was frustrated and felt she couldn’t let low-quality manufacturers tarnish the reputation of her hometown. To ensure her friends could buy wigs that matched their value, she returned home after graduation and founded Zlike Hair.

Initially, the brand struggled, and many people doubted that a young woman could succeed in entrepreneurship. Even her family advised her to give up this “unrealistic” idea. Alice felt discouraged, but when she thought about the disappointed faces of her friends after buying low-quality wigs, she persevered. Starting with her first wig purchases for friends, she tried wigs with the same specifications from seven different wig factories and eventually selected one with the right quality and price. She happily sent the wigs to her friends and, as expected, received positive feedback. This encouraged her to establish her own brand to help more people. Word of mouth from friends brought new customers, and her orders began to grow.

However, a problem arose: because she bought small quantities, the factory always placed her orders at the end of the queue, sometimes delaying shipments by weeks. One of her customers, who was about to get married, bought a lace wig from Alice through a friend’s recommendation. Due to the factory delays, the customer did not receive her wig before the wedding and was extremely upset. This was the first negative review Alice received since founding her brand. Over time, similar issues continued to occur, and she had to find solutions.

Alice decided to establish her own production line. Her mother, seeing her determination to help more people, quit her job to assist in setting up the factory. Her brother, unwilling to see his sister work too hard, also joined to help. This was how the first generation of her factory came to life.

Over time, the small workshop of just a few people grew into a wig manufacturer with 400 employees. Yet, the original goal—helping more people purchase affordable wigs—and the founder’s determination to never give up, have never changed.